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Video production in Austin: What You Need to Know

Sep 9

Video production in Austin, TX is a rapidly growing industry, with many new businesses popping up to meet the demand. This guide will introduce you to the basics of video production in Austin, including the different types of businesses that offer services in Austin, the equipment you'll need, and the city's permitting process.

Austin Video Production businesses can broadly be divided into three categories: production companies, post-production houses, and freelance videographers. Production companies are the largest, often with multiple crews and a large staff. They handle all aspects of video production, from pre-production planning to on-location shooting to post-production editing and packaging. Post-production houses focus solely on the editing process, working with footage already shot. They often have a team of editors, graphic designers, and sound designers who work together to create the final product. Freelance videographers are individual contractors who handle all aspects of Austin Video Production from start to finish.

The first step in planning an Austin Video Production is determining the project's purpose. Is it for a corporate client? A TV commercial? A wedding? Once you know the purpose, you can start to plan the details, including the budget, the timeline, and the logistics. Next, you'll need to choose a location. Austin is a great city for video production, with various locations to suit any project. For example, downtown Austin offers a variety of urban locations, while Hill Country provides a more rural setting. Once you've chosen a location, you'll need to secure the necessary permits. The City of Austin requires a film permit for any commercial production and a separate permit for any wedding or event production.

If you're working with an Austin Production Company, they will likely have a team of experienced professionals that can send to your project. You'll need to interview and hire individuals for each role if you're working with a post-production house or freelance videographer. Be sure to ask for examples of their previous work and to get a sense of their personality and working style.

Finally, you'll need to rent or purchase the necessary equipment. If you're working with a production Austin Production Company, they will likely have the equipment they can bring to your project. Otherwise, you can rent from a local rental house.

Hike Creative
501 Congress Ave Suite 150, Austin, TX 78701
(512) 410-7645